RUBY KOBO

This emerging jewelry brand was incubated within the CFDA and Diane von Furstenburg’s initiative, now in its fourth iteration as the {Fashion Incubator} two-year mentor program for fashion labels with the goal of fostering growth in new upcoming brands with potential. Through this consortium, chosen designers are granted low-cost studio space in New York’s Garment District and are treated to a series of seminars, workshops and lectures with luminaries in the field. As a supporter of and mentor to one of it’s promising emerging jewelry designers, we created the brand identity, first-ever advertising campaign and the print / digital catalog for this men’s and women’s unique brand of beautifully designed bohemian inspired jewelry line sold at top luxury retailers across the country. The collection, exuding simplicity with an edge in both its design and materials, is photographed with stark style.

IMAGERY

CATALOG